Sunday, December 26, 2010

What You Should Know For Properly Writing Business Proposals For Companies.

By Lauren Rubinstein


Many organisations need to impress a future client following an initial meeting or phone call, especially when asked to submit a business proposal. The purpose of writing business proposals is providing answers to customer questions and convincing them of ones credibility. As such, writing business proposals is more about customers than business.

However, even the most skilled proposal writers become word blind after spending days creating a proposal.

The proposal evaluation challenge is the client only has the written words on the page from which to formulate an idea of what you offer and is not privy to all your background work. To comprehend what the clients' evaluator does you need to:

- Understand the subject area

- Review the needs in the tender invitation

- Not have been involved in the writing process

One idea is to hire a proposal evaluation service to help you see what the evaluator is looking for. This can take the form of proposal evaluation of your current proposal or they can provide proposal evaluation advice over an extended period to progress your own proposal evaluation capability.

Another useful path is to enlist the help of a proposal management service, especially if you hampered by the fact that the proposals your company generate always happen to be completed at the last minute with little opportunity for analysis and further work. They are generally fine but you understand with your management viewpoint and a few more days they could have been superb.

The proposal management process entails managing two key elements: knowledge flow and people, specifically management of sufficient, skilled proposal writing staff is deployed to complete a top quality proposal proposal on time. But given the fact that many of the proposal writers will have a day job to do, are likely to work in a variety of teams or locations, many have not worked together before and the time frame for submitting the proposal is short, management of the process is difficult and can benefit from some additional input.




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